The Latest Vertatique News & Insights

Virtualization

"Virtualization" generally refers to any abstraction of computing resources. In the Green ICT context, it refers to consolidating multiple logical resources onto fewer physical resources. For example, hosting multiple web sites on a single server may make the most efficient use of that hardware. The power and HVAC load due to idle computers is reduced, but care has to be taken to ensure quality of service. Vertatique.com is hosted this way to minimize its energy/carbon impact.

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Outside Magazine on Green Media

The Revolution Will Be Televised in the April edition covers green television programming and green media practices widely reported elsewhere and covered in previous Vertatique posts. But its conclusion is thoughtful . . . .

Cyber Warming

The BBC recently reported on the UK's effort to combat cyber warming, which it defines as "carbon dioxide emissions from the production, operation and disposal of computers"

A public-private task force know as "Green Shift" has some very specific goals:

Sierra Magazine: Green Computing and Green Media Production

The Sierra Club's magazine hit a Vertatique double in the March/April issue, but I could not find any indication the Club, magazine, or web site practices green computing.

1.  A profile/interview with Sun Microsystems' Dave Douglas on green computing and related topics.

2.  Stats on sustainability issues in movie productions . . .

Laptops: The Green Choice

A PC Today magazine article advocates choosing laptops over desktops:

1.  Smaller form factor means lower impact on both the manufacturing and recycling end of the lifecycle.

2.  Battery life issues force a low energy consumption design: ~50% less than a desktop.

3.  Many laptops comply with European standards for the reduction of hazardous substances (RoHS) and recycling (WEEE).

Interesting stats from the article . . .

Interop 2007

Attendees of Interop 2007 in Las Vegas this week can attend several relevant sessions within the conference's Data Center Summit track.

Public Broadcaster Becomes "Carbon Free"

The 2 May issue of TV Technology profiles KQED in San Francisco, which is looking carbon offsets short term and solar power long term to reduce its' carbon footprint. The story describes no issues particularly unique to a broadcaster, but does note that KQED offered a hemp tote bag during its most recent pledge drive when the city banned plastic grocery bags. Even a long-time staple of public broadcasting premiums can adapt to the times . . .

Energy-Efficient IT Virtual Tradeshow

Sustainable computing is getting enough traction in the IT community that commercial information providers are getting involved. Ziff-Davis is offering this online event: http://presentations.inxpo.com/Shows/ZiffDavisEnterprise/VTS/04-24-07/We...

Green Packaging for Media

We first addressed the issue of more sustainable packaging for media over four years ago - you can read the original post below. A couple of years later, we looked at Fox's work to determine the carbon footprint of a DVD. A host of innovative packaging options have sprung up since, well illustrated by NBC/Universal.

Packaging tactics from the Green is Universal website include:

Sustainable Film Production

Hollywood continues to move toward sustainability, although progress in reducing energy consumption and carbon emissions during the actual production/distribution cycle is slow. Neither of the two most popular approaches address industry-specific practices . . .

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