Vertatique's Green Media initiative promotes sustainable creation and distribution
for theatrical film, broadcast television, online media, and related industries
through reduction of their workflows' energy, water, waste, and carbon emissions.
Manufacturers and Service Providers
Sustainable enterprise operations
Sustainable product/service designs & lifecycles
Education & support of sustainable user practices
Media Product Vendors Green Directory
Content Creators and Distributors
Sustainable facility operations
Sustainable set & location practices
Sustainable media packaging & delivery
Green Production Practices
Electronic media infrastructures and gear are important components of global ICT as movies, television, music, and books all go digital. This post offers a global sampling of sustainability in e-media; see much more by clicking on the "Green media" tag, above.
We advocate reuse of ICT products whenever possible. Reuse often requires refurbishing, a task performed by enterprises ranging from large charities like Computer Aid International to specialty business. The demise of the CRT in broadcasting has lead to the closure on one such business, Hawk-Eye Picture Tube Manufacturing of Des Moines (USA), the USA's last independent CRT rebuilder. TV Technology reports that "Hawk-eye has been known to the broadcast crowd for several decades, providing a budget-friendly alternative to factory replacement tubes for [broadcast monitors]…At one time, the United States boasted hundreds of CRT rebuilding operations. They existed both in the big cities and in small towns, filling an important niche…Typically, a CRT could be rebuilt and sold for one-half to two-thirds of the cost of an all-new tube." CRTs contain many toxins such as lead and other heavy metals and it appears most of CRTs obsoleted by the conversion to digital broadcast were not properly recycled. More: DTV & Green ICT, CRTs & Green ICT
ICT businesses continue to dominate Newsweek's 2012 Green Rankings of the top 500 US public companies, as they did in 2009-11 (see below). All five top 5 companies are in ICT sectors this year: IBM (#1), Hewlett-Packard (#2), Sprint Nextel (#3), and Dell (#4), CA Technologies (#5). All told, ICT sectors dominated the top 20 with a record 13 positions.
"Were America's Millions of Analog TVs Recycled?" That's the question we began asking five years ago as the United States converted from analog to digital television (DTV), obsoleting the traditional CRT-based sets. The answer now appears to be "no" due to consumer behavior and a declining market for CRT by-products.
Looking for the greenest television set? We've had to sort through a complex set of resources in the past to help you buy that green TV. Now, EPEAT has added televisions to its equipment registry. We hope this will bring some clarity to this category.
Location is becoming increasingly important to the sustainability of ICT facilities. We've been tracking facilities in North American and Europe which try to leverage geographic features for greener operations. Our latest example has Apple benefiting from its Nevada (US) site's underground water and low risk of natural disasters.
The US ENERGY STAR program looks only at energy efficiency and not other sustainability factors. About twenty set-top boxes (STBs) or cable, IP, or satellite from seven manufacturers came in at less than 65W in the program's Total Energy Consumption (TEC) metric. This is a big improvement from two years ago, when our top twenty cut-off was 100W.
The Apple TV set-top box (STB), which I own, has always been very energy efficient. It is consistently at top the of EPA's ENERGY STAR STB ratings. Now, a third-party test finds the 2013 edition to be the most efficient Apple TV yet.
We've identified almost 17 billion edge devices attached to our global ICT infrastructure. It turns out that the United States has a wide range of recycling rates for the different categories of e-gear. Which is best and which is worst?
The Bloom Energy Server is a "distributed power generator" that uses fuel cells to convert air and natural gas into electricity. We wrote in 2010 that the 'Bloom Boxes' are "already being used by ICT companies, but not for for mission-critical ICT applications." Now we can report that they are used for applications ranging from television to telecom. Apple and eBay appear to be the most recent ICT customers.