Communicating Green ICT to Stakeholders

Green ICT programs are a good way to engage stakeholders and value chain players in a common mission. For a tech-savvy crowd, a strong Green ICT web presence is critical. You risk diluting the impact if the presentation of your Green ICT initiatives are not well-integrated with your existing web presence facing each target group. This case study is about Green Energy, not Green ICT per se, but it shows what can happen when good intentions are undercut by haphazard execution. Click here for the study..